Helix Blog

Does anyone else miss taking classes and constantly learning new skills? I sure know I do – that’s why I’m always trying to stay on top of new marketing courses online that I can take for free or at a low cost.

Organic social media. There is an on-going question of whether or not it is still relevant in the digital world.

It probably doesn’t come as a surprise that a new media agency thinks that digital advertising is the best way to grow a business in 2019. We haven’t just drunk the Kool-Aid.

Okay. So the world is a pretty busy, noisy, chaotic place and we are all out here trying to do our best, right? Sometimes, don’t you want to just filter out all the noise and focus on something cool, informative, uplifting, or fun?

One of the crucial steps to building a successful business or brand online is having consistent traffic, after all, you can’t thrive if no one is coming to your site! With over half of all visitors to your site coming from organic search traffic, you need a strategy in place to ensure you are continuously winning that traffic.

When creating Google Ads campaigns for clients, there are hundreds, even thousands of factors that come into play that determine cost-per clicks, customer acquisition costs, cost per lead, etc. Smart advertisers use the historical data to make better-informed decisions. There

The word has a lot of power and resonance. But what does it actually mean? More importantly, how can it help your business?

Without our people, Helix House would be nothing. Well, it'd be a business but it wouldn't do much for our clients!

Welcome back to the Helix House blog! We have all experienced that very real struggle when your work starts to pile up and before you know it you can’t remember which meetings are at what times and what is due what day.