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What to Do in Phoenix This Winter!

The Winter holidays are here, Hanukkah just wrapped up (chag sameach!) and Christmas is right around this corner! Here at Helix House we get a pretty fantastic two week holiday to ourselves starting December 17th and going into the New Year.
Helix Culture
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2-Helix-Culture
Tuesday, December 7, 2021

Five Fundamentals of Local Search

When it comes to dominating your local Google results page, there are five key factors, five absolute foundational elements, five fundamentals to master.
SEO
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3-Helix-SEO
Wednesday, December 1, 2021

Small Business Saturday is Right Around the Corner

Why Black Friday when you can Small Business Saturday? On Saturday, November 27, show your support of small businesses by doing your holiday shopping with them!
Business
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5-Helix-Business
Tuesday, November 16, 2021

A Passion for Customers, Community, and Really Great Coffee

Upon walking inside Top Fuel Espresso, you’re greeted by the delectable scent of coffee and warm pastries, charming car-inspired décor, and a warm chorus of hellos from the baristas.
Helix Culture
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2-Helix-Culture
Monday, November 15, 2021

Google’s Core Web Vitals Are Here – What Now?

Google has rolled out and prioritized a new set of metrics for Search Console – but what are they and why the big change?
SEO
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3-Helix-SEO
Wednesday, November 3, 2021

Three Terrifying Tales from Hell-ix House!

Readers beware… You’re in for a scaaaaree! Welcome to the annual Helix House Halloween spooktacular! I’m your host Corpsy Eats-ticks and this time on the bog – I mean blog, we’re going to share some tales to chill, to thrill, to…. kill.
Helix Culture
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2-Helix-Culture
Friday, October 29, 2021

How to Research Demand for a Product

Before you blast off fully into your new product launch you want to have a good handle on the demand so that customers are happy and you’re profitable. Markets are fickle like that.
Business
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5-Helix-Business
Thursday, October 21, 2021

Helix House’s 5 Cool Things September 21st Edition

The 5 Cool Things blog has been an ongoing experiment over here at Helix House with each one being the work of a single author, diving deep into the things that they love – or at the very least find cool.
Helix Culture
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2-Helix-Culture
Tuesday, September 21, 2021

Google Chrome to End Use of Third-Party Cookies

Google announced last year that it is ending the use of third-party cookies in Chrome. The switch will happen in 2023. That’s a lot of techno jargon. Let’s break down what that means.
Digital Advertising
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4-Helix-Digital-Advertising
Tuesday, September 14, 2021

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Blimey That Went Quick: Top 3 Biggest Takeaways As A Content Intern At Helix House

Let me set the scene one last time… My name is Keri Matthews, and I am the content writing intern at Helix House. As you are reading this, I am probably representing Sun Devil Soccer on the football pitch. I am an international student-athlete from England studying Marketing at Arizona State University.
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2023

From England To The States: Interning As An International Student

Welcome back to the internship blog series, where you will learn about the behind-the-scenes of a content writing internship.
Helix Culture
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2023

What To Expect When You're Expecting (A Content Writing Internship)

Welcome to the Internship Blog Series! If you want to learn about the ins and outs of a content writing internship at Helix House, I have the answers for you. But first, let me introduce myself!
Helix Culture
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2023